Privacy Policy


This privacy policy is for Grant Westfield Limited, and its associated companies, and governs the privacy of its users and the processing of personal information.

Multipanel® is a trademark of Grant Westfield Limited.

Purpose of the policy notice

The policy sets out the various areas where user data is concerned and outlines the obligations and requirements of the users and controllers. This includes the way this website ( processes, stores and protects user data. We hope you will take time to read it carefully.


GDPR principles

The following principles are followed with when processing personal data:

•             Data is processed fairly and lawfully

•             Data is processed only for specified and lawful purposes

•             Processed data is adequate, relevant and not excessive

•             Processed data is accurate and, where necessary, kept up to date

•             Data is not kept longer than necessary

•             Data is processed in accordance with an individual's consent and rights

•             Data is kept secure

•             Data is not transferred to countries outside of the European Economic Area (‘EEA’) without adequate protection

The lawful basis of processing data

The lawful basis of processing of data will always be determined prior to any data being processed. Grant Westfield Limited processes personal data under one, or more, of the following lawful bases in accordance with GDPR:

Consent – the individual has given their consent to the processing of their personal data.

Contractual – processing of personal data is necessary for the performance of a contract to which the individual is a party, or for Grant Westfield Limited to take pre-contractual steps at the request of the individual.

Legal Obligation – processing of personal data is necessary for compliance with a legal obligation to which Grant Westfield Limited is subject.

Legitimate Interests – processing of personal data is necessary under the Legitimate Interests of Grant Westfield Limited or a Third Party unless these interests are overridden by the individual’s interest or fundamental rights.

Types of personal data collected

The type of personal data collected may include:

  • Identity Data includes; first name, last name, username or similar identifier marital status, title, date of birth and gender.
  • Contact Data includes; billing address, delivery address, email address and telephone numbers.
  • Financial Data includes credit history, bank account and payment card details.
  • Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
  • Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this website.
  • Profile Data includes your username and password, purchases or orders made by you, your preferences, feedback and survey responses. 
  • Usage Data includes information about how you use our website, products and services.
  • Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.
  • Surveillance and Security Data will include your physical identity recorded on cameras used to monitor our premises.


How personal data is collected

Personal Data is obtained from one or more of the following:

•             Use of social media

•             Use of Google Analytics

 •            Website cookies

•             Subscription to Company updates and promotions

•             Parties entering into agreements

•             Requests for information about products

•             Employment inquiries


Why personal data is collected

Personal data is collected to provide legitimate business services which include:

•             For Marketing purposes

•             For us to review and reply to your enquiry

•             To provide an opinion for a product or service you have requested

•             To meet our statutory monitoring and reporting responsibilities

•             To handle and communicate orders, billings and payment, delivery of products and services

How personal data is used

Personal data may be used to:

•             Process orders, process a request for further information, to maintain records and to provide pre- and after-sales service;

•             Carry out security checks (this may involve passing your details to our Identity Verification partners, who will check details we give them against public and private databases - this helps to protect us from credit risk and both you and us from fraudulent transactions);

•             Comply with legal requirements;

•             Assist third parties to carry out certain activities, such as processing and sorting data, monitoring how customers use our site and issuing our emails for us;

•             Notify you of changes to our services;

•             Send you communications which you have requested and that may be of interest to you. These may include information about product updates and newsletters;

•             Inform you of various promotions, goods and services that may be of interest to you. You may be contacted by post, email, telephone, SMS or such other means with carefully selected marketing communications we deem relevant to send to you in the legitimate interests of Grant Westfield Limited as a building material manufacturer. Each marketing communication sent to you will provide you with the option to unsubscribe;

•             Process a job application;

•             Create a profile of your interests and preferences so that we can contact you with information relevant to you. We may make use of additional information about you when it is available from external sources to help us do this effectively.

Where personal data is stored

Information collected is stored on the Company's ERP and server storage system. 

How long personal data is stored for

We review our retention periods for personal data on a regular basis. We are legally required to hold some types of information to fulfill our statutory obligations. We will hold your personal data on our systems for as long as is necessary for the relevant activity, or as long as is set out in any relevant contract you hold with us.

Who has access to personal data?

Only Grant Westfield Limited and its subsidiaries employees are granted access to customer data. This is ensured by the use of operational processes and procedures.

How we protect your data

Grant Westfield Limited and its subsidiaries employees are trained on security systems and relevant processes and procedures which are reviewed regularly for ongoing effectiveness and suitability for purpose. Employees are notified and/or reminded about the importance we place on privacy, and what they are required to do to ensure that information is protected.

All IT systems are kept in a secure environment with appropriate access controlled

Non-sensitive details (your email address and other requested information) are transmitted normally over the Internet, and this can never be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk. Once we receive your information, we make our best effort to ensure its security on our systems.

We will not sell or rent your information to third parties.

Third Party Service Providers working on our behalf:

We may pass your information to our third party service providers, agents, subcontractors and other associated organisations for the purposes of completing tasks and providing services to you on our behalf. However, when we use third party service providers, we disclose only the personal information that is necessary to deliver the service and we have a contract in place that requires them to keep your information secure.

Third Party Service Providers working on our behalf:

We may transfer your personal information to a third party as part of a sale of some or all of our business and assets to any third party including for a merger, acquisition, divestiture, or similar transaction or as part of any business restructuring or reorganisation.

We may also further transfer data if we are under a duty to disclose or share your personal data in order to comply with any legal obligation or to law enforcement. However, we will take steps with the aim of ensuring that your privacy rights continue to be protected.

Individuals’ rights

Different rules apply depending on the type of Lawful Processing being undertaken, however many of the following individuals’ rights apply whatever the basis of processing:


  • The right to be informed how personal data is processed,
  • The right of access to their personal data,
  • The right to rectification,
  • The right to erasure,
  • The right to restrict processing,
  • The right to data portability,
  • The right to object,
  • Rights in relation to automated decision making and profiling.


The accuracy of your information is important to us. We’re working on ways to make it easier for you to review and correct the information that we hold about you. In the meantime, if you change email address, or any of the other information we hold is inaccurate or out of date, please email us at:, or write to us at: FAO Marketing Department, Grant Westfield Limited, Westfield Avenue, Edinburgh, EH11 2QH. Alternatively, you can telephone +44(0)131 290 2862.

You can request that your data is updated and/or deleted at any time, unless Grant Westfield Limited can justify that it is retained for legitimate business or legal purpose. When updating your personal data, you may be asked to verify your identity before your request can be actioned.

You can change your marketing preferences at any time by calling our Marketing department on +44(0)131 290 2862, or by emailing, or by clicking on the “Unsubscribe” link.

This website

This website and its owners take a proactive approach to user privacy and ensure the necessary steps are taken to protect the privacy of its users throughout their visiting experience. This website complies with all EU and UK national laws and requirements for user data processing and privacy.

Use of cookies

This website uses cookies to better the user’s experience while visiting the website. Where applicable this website uses a cookie control system allowing the user (on their first visit to the website) to allow or disallow the use of cookies on their computer or device. This complies with recent legislation requirements for websites to obtain explicit consent from users before leaving behind or reading files such as cookies on a user’s computer or device.

Cookies are small files saved to the user’s computer’s hard drive that track, save and store information about the user’s interactions and usage of the website. This allows the website, through its server to provide the users with a tailored experience within this website.

Users are advised that if they wish to deny the use and saving of cookies from this website onto their computer’s hard drive they should take necessary steps within their web browser’s security settings to block all cookies from this website and its external serving vendors.

This website uses tracking software to monitor its visitors to better understand how they use it. This software is provided by Google Analytics which uses cookies to track visitor usage. The software will save a cookie to your computer’s hard drive to track and monitor your engagement and usage of the website, but will not store, save or collect personal information. You can read Google’s privacy policy here for further information [].

Other cookies may be stored to your computer’s hard drive by external vendors when this website uses referral programs, sponsored links or adverts. Such cookies are used for conversion and referral tracking and typically expire after 30 days, though some may take longer. No personal information is stored, saved or collected.

Force24 Cookies & Tracking

Our organisation utilises Force24’s marketing automation platform.

Force24 cookies are first party cookies and are enabled at the point of cookie acceptance on this website. The cookies are named below:

• F24_autoID
• F24_personID

They allow us to understand our audience engagement thus allowing better optimisation of marketing activity.

f24_autoId – This is a temporary identifier on a local machine or phone browser that helps us track anonymous information to be later married up with f24_personid. If this is left anonymous it will be deleted after 6 months . Non-essential, first party, 10 years, persistent.

f24_personId – This is an ID generated per individual contact in the Force24 system to be able to track behaviour and form submissions into the Force24 system from outside sources per user. This is used for personalisation and ability to segment decisions for further communications. Non-essential, first party, 10 years, persistent.

The information stored by Force24 cookies remains anonymous until:

• Our website is visited via clicking from an email or SMS message, sent via the Force24 platform and cookies are accepted on the website.
• A user of the website completes a form containing email address from either your website or your Force24 landing pages.

The Force24 cookies will remain on a device for 10 years unless they are deleted.

Other Tracking

We also use similar technologies including tracking pixels and link tracking to monitor your viewing activities

Device & browser type and open statistics
All emails have a tracking pixel ( a tiny invisible image ) with a query string in the URL. Within the URL we have user details to identify who opened an email for statistical purposes.

Link Tracking
All links within emails and SMS messages sent from the Force24 platform contain a unique tracking reference, this reference help us identify who clicked an email for statistical purposes.


Contact & communication

Users contacting this website and/or its owners do so at their own discretion and provide any such personal details requested at their own risk. Your personal information is kept private and stored securely until a time it is no longer required or has no use, as detailed in the Data Protection Regulations 2018. Every effort has been made to ensure a safe and secure form to email submission process, but users using such form to email processes do so at their own risk.

This website and its owners use any information submitted to provide you with further information about the products and services they offer or to assist you in answering any questions or queries you may have submitted. This includes using your details to subscribe you to any email newsletter program the website operates but only if this was made clear to you and your express permission was granted when submitting any form to email process. Or whereby you, the consumer, have previously purchased from or enquired about purchasing from the company a product or service that the email newsletter relates to. This is by no means an entire list of your user rights regarding receiving email marketing material.

External links

Although this website only looks to include quality, safe and relevant external links, users are advised to adopt a policy of caution before clicking any external web links mentioned throughout this website. (External links are clickable text/banner/image links to other websites, like;]

The owners of this website cannot guarantee or verify the contents of any externally linked website despite their best efforts. Users should, therefore, note they click on external links at their own risk and this website and its owners cannot be held liable for any damages or implications caused by visiting any external links mentioned.

Adverts and sponsored links

This website may contain sponsored links and adverts. These will typically be served through our advertising partners, to whom may have detailed privacy policies relating directly to the adverts they serve.

Clicking on any such adverts will send you to the advertiser’s website through a referral program which may use cookies and will track the number of referrals sent from this website. This may include the use of cookies, which may in turn be saved on your computer’s hard drive. Users should therefore note they click on sponsored external links at their own risk and this website and its owners cannot be held liable for any damages or implications caused by visiting any external links mentioned.

Social media platforms

Communication, engagement and actions taken through external social media platforms that this website and its owners participate on are custom to the terms and conditions as well as the privacy policies held with each social media platform respectively.

Users are advised to use social media platforms wisely and communicate or engage with them with due care and caution regarding their own privacy and personal details. This website nor its owners will ever ask for personal or sensitive information through social media platforms and encourage users wishing to discuss sensitive details to contact them through primary communication channels such as by telephone or email.

This website may use social sharing buttons which help share web content directly from web pages to the social media platform in question. Users are advised before using such social sharing buttons that they do so at their own discretion and note that the social media platform may track and save your request to share a web page respectively through your social media platform account.

Shortened links in social media

This website and its owners through their social media platform accounts may share web links to relevant web pages. By default, some social media platforms shorten lengthy URLs [web addresses] (this is an example:

Users are advised to take caution and good judgment before clicking any shortened URLs published on social media platforms by this website and its owners. Despite the best efforts to ensure only genuine URLs are published many social media platforms are prone to spam and hacking, and therefore this website and its owners cannot be held liable for any damages or implications caused by visiting any shortened links.

Resources & further information


We keep this Policy under regular review.

V.4.0 updated January 2021.


Grant Westfield Limited.

Westfield Avenue


EH11 2QH

t. +44(0)131 290 2862

f. +44(0)131 337 9241



Multipanel® is a trademark of Grant Westfield Limited